Now Samsung has become the largest electronics company in the world by revenue. Their products are always preferred, even looked forward to by the fans. Samsung crowned as smart phones and television manufacturers in the world.
The early History of Samsung
To achieve success as now, Samsung has gone through quite a long time. Samsung was founded in 1938 by Lee Byung Chull, as a food trading company based in Daegu, South Korea. Their main products are noodles and not the television or smart phone. Samsung later moved to Seoul.
In 1954, after Korea war finished, Samsung set up the largest woolen mills in South Korea. Well, in 1960, finally decided to go into business for Samsung Electronics to produce black and white television.
Samsung entered to Electronic World
After officially joining in the electronics business, Samsung continues its efforts to compete with their main rivals, Sony. At first, Samsung logo is the three stars which means: Three represents great significance, numerous and powerful. While the star is defined as eternity. Whereas in South Korea Samsung means three stars.
With great hope, Samsung continues its electronic business, they had encountered obstacles, even considered quality products and cheap. They are still far behind the Japanese company's products.
In 1993, Lee kun-hee, the founder of Samsung third child, continually strive to improve the quality of its products, he asked for radical reforms that Samsung debuted a world-class electronic player. "Change everything except his wife and children," according to the famous words. Since then, Samsung took off very quickly.
Samsung Started to Prevail
After making wholesale changes in body Samsung, seem precious new changes. They continue to invest to raise the name of Samsung, through advertising. Samsung to invest heavily and continuously improve its quality.
Since then, Samsung began to master certain electronic products, in 1992, Samsung became the largest memory chip manufacturers in the world and number two chipmaker after Intel.
Do not stop there, Samsung continues to reap much success. Samsung became the first manufacturer of LCD screens became the largest LCD manufacturer in the world. They also continue to produce all kinds of electronic devices, including smart phones.
After Samsung grew rapidly, other electronics manufacturers began to take into account the existence of Samsung. Until the 2006 Samsung managed to become the biggest selling television producer. And now Samsung has become the largest mobile phone manufacturer Nokia replaces.
And since 2009, Samsung became the largest electronics company by revenue.
Samsung Success Secrets
After getting many successes, Samsung still working. Maintaining is harder than getting something. To be able to compete with its rivals, Samsung must have the technique for it.
Now, Samsung could be said to have the speed to mimic the products of rivals. In a sense, they usually let others innovate before flooding the market with similar products, but no less good and even better quality.
Samsung one of the secrets of success, they always portray that being in a critical condition, aims to arouse them. Kun Hee Lee once said, "Today is a real crisis. Mostly business and the flagship of Samsung products will be obsolete in 10 years. We need to start something new."
Another secret is their speed. Korean people have a habit of fast-paced, eat fast, walk fast, talk fast, and quasi fast paced. This is one of the success secrets of Samsung, "speed". As quoted from the book Sony vs. Samsung.
Their management is very regular, almost similar to the military. They keep trying to raise the brand. Even Samsung brand value in 2011 reached 23.4 billion U.S. dollars. One of their strategies is to sponsor a football club Chelsea and the Olympics.
Samsung Today
Now, everyone is familiar with Samsung. In fact almost everyone has been enjoying the Samsung products, ranging from children, teens, adults and even the elderly. Samsung has become the largest and most respected.
And Samsung have to innovate themselves to create their own products. The latest smartphones they no longer like the others and displays product innovation itself. Television production they were able to detect a wave of the hand and voice commands.
Even Samsung has also begun to develop software, such as participating in the development of Tizen as their new smartphone OS. might be Samsung will be the big companies in the field of software as well.
Now, Samsung must maintain their existence. "It's not Apple's lawsuit will undermine Samsung. However OEM from China," said Hoarce Dediu, an industry analyst.
0 comments: on "Samsung, Noodle Manufacturer at First to be Tech Giants"
Post a Comment